Top Three Social Gaming Companies Manage Steep Growth on the Cloud with RightScale
Zynga, Crowdstar and Playfish Launch and Manage Wildly Popular Games on Amazon EC2 with the RightScale Cloud Management Platform; RightScale Releases New Gaming Edition to Meet Strong Demand
SANTA BARBARA, Calif. Feb. 17, 2010 RightScale®, Inc., the leader in cloud computing management, today announced that the top three social gaming companies Zynga, Crowdstar and Playfish1 all rely on the RightScale Cloud Management Platform to launch, manage and grow massively popular Internet-based games on the Amazon Elastic Compute Cloud (EC2) infrastructure. As a result, eight of the 12 most popular games on the Web today with a total of over 77 million daily active users2 run on RightScale, including FarmVille, Café World, Mafia Wars, FishVille, Happy Aquarium, Pet Society, PetVille, and Restaurant City.
RightScale also announced the RightScale Gaming Edition, a new version of its management platform to address the specific needs of social gaming companies on the cloud. Available today, the RightScale Gaming Edition provides pre-configured gaming deployments with "Facebook-ready" services and a suite of specific consulting services to help social gaming companies get up on the cloud quickly and manage their cloud deployments using minimal resources.
Crowdstar's most popular games, Happy Aquarium, Happy Pets and Happy Island, all run on the RightScale Cloud Management Platform and collectively support over 48 million monthly active users.
"Cloud computing is the clear solution for building an infrastructure suited to the ups and downs of social gaming applications, and the RightScale platform has been critical to supporting our massive growth on the cloud cost-effectively," said Peter Relan chairman of Crowdstar. "RightScale provides Crowdstar with automated scaling and the flexibility to configure cloud deployments to meet our unique needs, including rapidly expanding to support games such as Happy Aquarium, one of the world's fastest growing social games on the Web. We look forward to continuing to work with the sophisticated RightScale platform to manage our dynamic and growing cloud deployments."
The RightScale Cloud Management Platform lets any organization tap the enormous power of cloud computing for scalable, cost-effective IT infrastructure on demand, with complete control. Through the fully-automated RightScale platform, customers can deploy, manage and dynamically scale even complex, multi-cloud deployments with ease. With RightScale, social gaming companies can speed time to market, reduce costs, and manage growth throughout the full lifecycle of a game, from initial development, through the high growth phase, to application maturity.
"Cloud computing is an ideal solution for social media companies that need to get to market quickly and grow on demand. But without careful management, cloud applications can get unwieldy, often requiring significant resources to deploy, manage and track throughout their lifecycle," said Michael Crandell, RightScale CEO and co-founder. "RightScale has extensive experience helping the social media market leaders manage large, highly elastic gaming applications, and we are pleased to be able to provide a new game-specific RightScale version to help us deliver this expertise to customers."
RightScale's new Social Gaming Edition provides a cloud management platform for deploying and managing games on the cloud through their entire lifecycle, including automation and expert management for large volume, highly-elastic social gaming applications and iPhone-based games. It includes features such as pre-configured single and multi-server deployments, migration management, Facebook-ready services, systems automation autoscaling, and 24 x 7 support.
For more information on how to get a social gaming application up and running on the cloud in less than an hour using the new RightScale Social Gaming Edition, please go to http://www.rightscale.com/gaming or call (866) 720-0208.
RightScale is the leader in cloud computing management. Founded in 2006, the company offers a fully automated cloud management platform that enables organizations to easily deploy and manage business critical applications across multiple clouds with complete control and portability. The RightScale Cloud Management Platform is delivered as "software as a service" (SAAS) and is available in a range of editions, from the free Developer Edition to Enterprise Editions. To date, thousands of deployments and nearly one million servers have been launched on the RightScale platform for leading organizations such as Sony Music, Harvard University, Zynga and Sling Media. To learn more about RightScale, please go to http://www.RightScale.com.
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1Source: developerAnalytics (www.developerAnalytics.com) on Feb. 12, 2010
2Source: developerAnalytics (www.developerAnalytics.com) on Feb. 12, 2010
3Source: developerAnalytics (www.developerAnalytics.com) on Feb. 12, 2010